Lingerie brand, Wonderbra, has twenty-four years after the iconic “Hello Boys.” billboard, which captured the world’s attention and was voted the most iconic advertising image of all time by the Outdoor Media Centre, made a comeback with a new “Hello Me!” campaign. The “Hello Me!” message represents Wonderbra’s new brand positioning around female self-empowerment. Wonderbra – the third largest bra brand in the UK, showcases the Ultimate Strapless silhouette in the campaign. The style is Wonderbra’s best-selling product and the UK’s number one strapless branded bra. Featuring ground-breaking patented innovation with a unique hand-shaped system, it is a solution style favoured by many women worldwide. In a recent poll, 93% of women stated they felt confident wearing the Wonderbra Ultimate Strapless bra.

www.wonderbra.co.uk
@wonderbra_uk