Vivienne Westwood revealed as Virgin Atlantic’s new uniform designer

 

Virgin Atlantic has announced that it is partnering with British designer Vivienne Westwood to redesign its red uniform.  The collaboration between the two British brands is a long-term partnership which will see a total re-design of the uniform across all areas. With original design and sustainability being vital factors to both Richard Branson and Vivienne Westwood, this project aims to bring these ideals together in an exciting and innovative collaboration. For the new uniforms, Vivienne Westwood wanted to create a futuristic look which references her enduring interest in 40’s French couture cutting techniques as well as the Savile Row tailoring heritage. The new designs will capture the glamour and style that the Virgin Atlantic cabin crew are renowned for. The new uniform will be produced using recycled materials and is set to launch in 2014.

 

www.virginatlantic.com 

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