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TW Steel appoints FACETS PR to handle launch of new timepiece collection
Dutch timepiece brand TW Steel has announced the appointment of FACETS PR to manage the global PR campaign to launch a new automatic TW STEEL ACE Spitfire watch. Reimagining TW Steel’s bold move to make premium yet relevant and accessible Swiss watches, the innovative campaign sees the launch of ACE Spitfire.
Honouring the historic Supermarine Spitfire in design and raw power, TW STEEL, BMW Motorrad and VTR Customs have collaborated in a project to create a unique timepiece collection alongside a custom-built motorcycle. Taking the Spitfire’s style, power and heritage, six limited edition timepieces will be unveiled in a run of just 1,000 per piece and will be available for pre-order online before the official launch.
