Swedish sun care brand EVY launches into Selfridges
Innovative sun care brand, EVY, is launching its dermatologist-approved products into Selfridges London and Selfridges.com. EVY Sunscreen Mousse is developed by Swedish skincare research, especially made for sensitive skin and active lives in the sun. EVY’s products contain a patented base formula that is clinically and medically proven. Lasting up to six hours, the formula forms a protective barrier that mimics and strengthens the skin’s natural defences and penetrates the entire top layer of skin rather than staying on the surface. This helps active ingredients, such as sunscreen filters and antioxidants, to provide effective and long-lasting protection deep into the skin. EVY Sunscreen Mousse SPF 30 and 50, £25 each. Providing 96.7% and 98% UVB protection respectively, EVY Sunscreen Mousse in SPF 30 and 50 will be on sale at Selfridges. Both offer long-lasting protection for all skin types including
even the most sensitive, and long-lasting gentle yet highly efficient protection for children from 6 months. Other products include EVY Daily UV Face Mousse (£25), EVY Daily Tan Activator (£25) and EVY After Sun Mousse (£22). All EVY sunscreen products offer the maximum UVA protection of over 90% and are therefore rated 5 Star Ultra.