Beauty, health and lifestyle PR agency Amazing PR has been appointed to handle the press and publicity for Spanish brand Belnatur in the UK. Founded in 1979 by chemist Jose Maria Ribera, the brand produces professional cosmetics. The campaign will initially focus on promoting Belnatur to UK trade press in order to raise the brand’s awareness amongst salon owners and professionals. From January 2015, Amazing PR will target the campaign to the consumer media with Belnatur’s Only Men Range, Essentials Range and a few lines of their professional and more high-end ranges. Belnatur’s products are available to purchase online at belnatur.co.uk.

www.belnatur.co.uk
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