Cosmetics brand Rimmel London has announced the launch of its ScandalEyes Reloaded Mascara. This new mascara is sweat-proof, smudge-proof and humidity-proof for up to 24-hour wear. The new innovative formula gives lashes up to 11 times more volume for a clump-free lash look. The unique synergy of waxes and polymers creates an intense, leather-black volumising film that rapidly adheres to lashes, building volume more quickly. Rimmel’s max-density brush has been redesigned with a new tapered tip to perfectly fit the shape of the eyes. Capturing the full lash fringe, it loads volume from every angle and from corner to corner. This is also Rimmel’s new ambassador, Cara Delevingne’s first campaign. Shades include Extreme Black and Black. RRP £6.99.

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