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    MCM launches debut fragrance collection

    MCM Worldwide has announced the debut of its Infinite Collection, their first fragrance range launching in March 2017. The Infinite Collection is a collaboration with world-renowned Takasago perfumer Jerôme di Marino and features three elegant, unique and artisanal unisex scents. Celebrating the powerful relationship between scent and emotion, MCM and di Marino designed the fragrance collection around three core pillars – Orris, Incense and White Tea – each inspired by the diverse, heady and iconic signature flavours of various countries, a nod to MCM’s Global Nomad DNA. Created with complex and elevated blends, the triptych combines elements of floral spicy musk with pink peppercorn, aromatic herbal wood with mint and incense with cypress. Retailing at £95, MCM Infinite Collection will be available for purchase exclusively at the MCM London flagship store on Conduit Street and MCM retail locations, both in-store and on-line.

    uk.mcmworldwide.com
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