Lunn Farrow Media has been appointed to handle PR activity for VCode®. This new ‘one-click’ gateway app encourages consumers to interact with brands, charities and shops. VCode® is a personalised 2D barcode, which can be displayed on television, shop windows, adverts and magazines. When the consumer sees a VCode® they are able to access content with the use of their smartphones. It can be scanned from a distance of 50m and 170 degrees for instant image recognition.

www.vstenterprises.com
@VCode