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InStyle magazine launches Fashion Fit web channel
Fashion and beauty title InStyle has announced the launch of a new channel on its website, dedicated to fitness and wellbeing. Tapping into the growing sports chic market, Fashion Fit encompasses InStyle’s edit of the most stylish sportswear, as well as fitness workouts, recipes and nutrition. The content will be delivered via news stories, videos and shopping galleries. There will also be a dedicated Fashion Fit newsletter. InStyle has also introduced a new monthly franchise in print, My Fitness Rules, revealing a celebrity’s fitness tips.