Hearst UK, the premium content and experience business has announced the launch of the Hearst Influence Network, an in-house talent and influencer initiative that will grow and develop the already established social footprint of Hearst’s talent. The launch adds to Hearst Solutions’ broad marketing services proposition which also includes Hearst Content Agency and Hearst Live to name a few of these integrated offerings. Hearst UK is partnering with Sixteenth, a leading social media and influencer talent agency on the Hearst Influence Network. Sixteenth is widely respected and is known for only working with premium influencers such as fitness influencer Carly Rowena, body positivity activist Lucy Mountain, and sustainability fashion influencer, Signe Hansen (known as Use Less). To drive this innovation, Hearst and Sixteenth are launching an internal development project, Hearst Academy, to provide training and development for those of its near thousand storytellers, who want to further grow their profile. The Academy will nurture talent that will span across a range of genres from health and wellness to beauty, luxury, food and fashion. The Academy will offer a range of workshops to support talent across Hearst’s many premium brands.

www.hearst.co.uk