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Gentlemen’s Tonic appoints The Spa PR Company
Male grooming brand Gentlemen’s Tonic has appointed The Spa PR Company to handle its consumer and trade PR. The Spa PR Company will operate a brand building campaign across Gentlemen’s Tonic’s business portfolio: barbershop; lifestyle and grooming services; and grooming product range. This includes the launch of new global development plans which will come into effect later this year. Founded in 2004 by French / American financier, Olivier Bonnefoy, Gentlemen’s Tonic offers a variety of lifestyle and grooming services and products. Spa PR’s team will report directly to Gentlemen’s Tonic’s founder, Olivier Bonnefoy and marketing manager, Melanie Hills.
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