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Forever Summer Swim announces launch
Founders, Aja Smith and Samantha WongShue have announced the launch of Forever Summer Swim. Their curated collections of swim and athletic wear are designed by women with size inclusivity and body positivity in mind. In the future, customers will be able to shop by body type and bundle complimentary pieces hand selected for them. All pieces are multi-purpose, sustainably made, and mix and match friendly.
Forever Summer Swim stands out from the competition by offering Vacation Collections- curated boxes of swimwear, and soon offering clothing and accessories designed for specific shoppers and their bodies. Each collection contains up to three pieces selected to be worn together or remixed with others.