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Fashion Scout announces SS19 Merit Award winner
Fashion Scout has announced that the Hong Kong based brand i-am-chen, founded by designer ZHI Chen, is the winner of the SS19 Merit Award. Created in 2009, the new talent initiative is worth £20,000 across three seasons and has been created to support and develop new designer businesses on a global level.
In winning this season’s Merit Award, i-am-chen will receive a fully sponsored catwalk show with Fashion Scout during London Fashion Week with space to host press and buyers. The Merit Award provides a unique platform for the brightest new designers, with many going on to become established labels in the international fashion industry.