Fashion Scout has announced London based brand Fortie Label, founded by Central Saint Martins graduate Essie Buckman, as the winner of the AW18 Merit Award. Created in 2009, the new talent initiative is worth £20,000 across three seasons and has been created to support and develop new designer businesses on a global level. In winning this season’s Merit Award, Fortie Label will receive a fully sponsored catwalk show during London Fashion Week with space to host press and buyers. Essie follows in the successful footsteps of past winners including; Eudon Choi, Phoebe English, David Koma, Roberts|Wood, Han Wen, Xiao Li, Katie Ann McGuigan and SS18 winner EDDA. Selected from hundreds of applicants by a judging panel, the fierce aesthetic of Fortie Label, drew attention evoking an audacious perspective on fashion, creating an effortlessly cool yet equally extraordinary look. This paired with a sophisticated approach to niche themes within black culture, the noughties and iconic women in history feed into each collection, along with the additional of technical sensibility towards construction, present a multiplicity of creative concepts.

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