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Eyeko appoints The Fashion Digital
London-based social media and content agency The Fashion Digital is to manage the social media output of luxury beauty brand Eyeko. Tasked with curating Eyeko’s social channels, The Fashion Digital will also create content for their platforms – this will start at the forthcoming London Fashion Week where they will manage the brand’s activity. Launched by fashion journalist and social media strategist Natalie Hughes, The Fashion Digital is the first dedicated fashion social media agency. With a roster that includes global fashion brands such as Rupert Sanderson and Les Girls Les Boys, the agency provides bespoke social media strategies and digital content.