Ella Dror PR has been appointed to handle the PR activity for the International Fashion Showcase (see Events). The International Fashion Showcase launched in 2012 and celebrates London’s position as an international fashion city with a reputation for nurturing emerging talent. Organised by the British Council and British Fashion Council, the showcase takes place during London Fashion Week and will see more than 30 embassies and cultural institutions across the capital create fashion exhibitions which display their emerging fashion designers. For the first time a central venue at 180 The Strand will house 14 showcases. This central space will be designed by architect Pernilla Ohrstedt Studio and will show the work of exciting emerging designers from countries including Argentina, Austria, China, Czech Republic, Estonia, Georgia, Hungary, Nigeria, Paraguay, The Philippines, Portugal, Slovakia, Switzerland and Vietnam. Other countries displaying the work of emerging designers in satellite exhibitions across the capital are Brazil, Jamaica, Japan, Korea, Panama, Quebec (Canada), Romania, Scandinavia (Denmark, Norway, Sweden), Tanzania and The Netherlands. The Showcase offers the public together with the international press and buyers the chance to explore work by some of the most innovative young fashion designers from around the world. The International Fashion Showcase is the first official collaboration between the British Council and the BFC.

www.britishcouncil.org
@BritishCouncil

www.britishfashioncouncil.com
@BFC