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British Airways announces collaboration My 1st Years
British Airways’ youngest travellers will be able to get their journey off to a flying start as the airline has teamed up with leading British children’s brand, My 1st Years. Customers purchasing My 1st Years gifts in the airline’s eStore will also be able earn Avios points. The Avios eStore features over 900 retailers across fashion, health & beauty, gifts & flowers, entertainment, tech, travel, children’s toys and electricals. British Airways Executive Club members are credited with Avios for every £1 spent through the online store, while the amount of Avios varies by retailer.