In a unique collaboration with York St John University, online fashion retailers the boohoo Group have funded scholarships to three talented fashion students. With the personal support of the Groups co-founder Carol Kane, the scholarship competition offered prospective students the opportunity to win a fully funded one-year Master’s degree at the University’s London campus. Available exclusively to boohoo customers, the competition was designed to seek out talented entrepreneurs wanting to turn their business dreams into reality by studying an MSc Fashion and Luxury Marketing course at York St John. The course aims to give students the opportunity to develop a critical understanding of the competitive, fast-paced fashion industry. Entrants to the competition submitted a 500 word pitch and five minute video, highlighting their original, commercially viable and socially responsible business idea. The three very lucky winners selected by the judging panel to receive the boohoo Group scholarships were Purvi
Brahmbhatt, Gabriela Socolic and Vladiana-Maria Barbur who are now enrolled on the MSc Fashion and Luxury Marketing course at York St John University’s London campus.

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