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BEAUTYandtheLAUNCH
New online beauty concept BEAUTYandtheLAUNCH announces launch
BEAUTYandtheLAUNCH is a unique concept in online beauty that shows consumers when new products are released on a monthly basis. The calendar will specify the exact dates for product launches, including details about limited edition products. With sections for make-up, skincare, bodycare, haircare and fragrance, each featured product will link to a picture, description, price and availability information. An e-zine BEAUTYandtheNEWS will also be published featuring articles, product testing, catwalk reviews, trend reports, brand focus and tips from industry professionals. The main content is beauty but will also feature selected lifestyle, fashion and homeware. BEAUTYandtheLAUNCH is due to go live in June 2013.
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