bareMinerals announces partnership with dermatologist Dr. Joyce Park
Global beauty brand bareMinerals has named board-certified dermatologist, Dr. Joyce Park, as its Global Dermatology Ambassador. With this new appointment, bareMinerals will continue to ignite the conversation around its comprehensive skincare offering and benefit-driven products. Dr. Park will bring her professional perspective to the brand, helping consumers understand the targeted solutions that are designed for all ages and skin types. Dr. Park, a Fellow of the American Academy of Dermatology, practices medical and cosmetic dermatology in Northern California. A proponent of healthy living and clean beauty herself, she created her lifestyle blog, Tea with MD, in 2011, focusing on medicine, science-based skincare, and beauty from a dermatologist’s vantage point. Dr. Park brings her unique background of patient care and medical journalism to bareMinerals, where she will lend her expertise and partner on the creation of educational digital content. “I love the bareMinerals natural approach to beauty, and how the focus is on achieving healthy, beautiful skin through clean ingredients and clinically-proven products,” says Dr. Park. “My personal skincare philosophy is ‘less is more’ and that fits perfectly in line with bareMinerals.” Dr. Park will appear in a series of editorial and digital features that will outline the fundamentals of navigating clean skincare, provide thoughtful lessons on daily routines, and speak to concerns and recommendations based on daily patient interaction.