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b. the communications agency handles ModelCo
b. the communications agency has been appointed to handle the PR and communications for ModelCo – Australia’s leading tanning and beauty brand. The brand cemented themselves as industry innovators through the launch of ModelCo TAN Airbrush in Can – the world’s first self-tanning airbrush product that created a new global beauty category. The brand has since evolved their TAN category to offer a variety applications, formulas and prep, with 6 sku’s launching into Boots in March 2018 including; Instant Tan Self-tan Lotion (medium), Instant Tan Self-tan Lotion (dark), Natural Tan Lotion (medium), Exfoliate Double Sided Body Wipes, One Hour Tan Mousse (express dark) and Tan Airbrush In A Can.