001 appoints Green Goddess PR

 

Luxury British brand 001 has appointed Green Goddess PR to handle its PR activity. Created by aromatherapist and beauty therapist Ada Ooi, 001 is designed to return skin to a state of natural equilibrium and prevent premature ageing. The potent, hybrid skincare line fuses modern bio-chemistry and traditional apothecary principles from different cultures in eight luxury and multifunctional products that restore the ultimate balance of the skin – collectively providing the resilience to counteract negative effects generated by the unavoidable free radicals in urban environments and helping to prolong the ageing process. The PRECIOUS FINDS line includes; Intensive Elixir, Supreme Equilibrium Mask & Pure Active Peel, and is complemented by the CLASSIC CARE range of five everyday products; Exfoliating & Conditioning Cleanser, Pure Lavender Hydrolat Toner, Active Marine Power Concentrate, GLA and Anti-Oxidant Balancing Cream & GLA and Anti-Oxidant Rich Cream. The 001 press launch will be held in January 2014, see Fashion Insight Events. Available online at abeautifulworld.com and doublezeroone.com.