SecretSales.com celebrates record Q4 revenues with senior hires

 

SecretSales.com, the online retailer that specialises in exclusive members only designer sales, has kicked off 2013 with a flurry of dramatic new hires, including three industry heavyweights from Cocosa.

 

The company – which saw Q4 2012 revenues up 70 per cent on Q4 2011 and new members increase by 350% year on year – has attracted a wealth of talent from the fashion ecommerce industry including; Robert Moss, Chief Marketing Officer (formerly MyWardrobe), Helen Kaye, Head of Editorial (formerly Cocosa), Efi Ntoumouzi, Head of Creative (formerly Cocosa), Greg Brien, Head of Merchandising (formerly BrandAlley) and Charlotte Valerio, Head of Production (formerly Cocosa).

 

With technology and the user experience at the heart of the SecretSales.com offering, the company has also made key appointments in its technology department – a division which has increased by 500 per cent in size in the last year alone.  Douglas Squirrel has been appointed Vice President of Engineering (formerly Tim Group) and Marta Datkiewicz (formerly of WAYN) has been appointed Head of Product Management.  Following extensive investment in new technology, this team will deploy a sophisticated behavioural CRM strategy in 2013, dramatically improving relevance of email and mobile content for customers.

 

Nish Kukadia, CEO of SecretSales.com, said: “We’ve worked incredibly hard to develop a great shopping experience for our customers and working environment for our team.  The talent that we have been able to attract is testament to the brilliant work we’re doing and cements our position in the industry. 

                                                                                                                                                          

We’re delighted with our record success in this past quarter and have ambitious plans for the coming year which include an ongoing review of acquisition opportunities.  However, to date we haven’t found a business that matches ours in terms of current performance or potential.

 

We’re really excited about what 2013 holds for us with this new, talented team at the helm.”