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ASICS appoints Executive Vice President to lead Marketing, Merchandising and Product across EMEA
ASICS has announced that Gary Raucher will lead a new Category organisation focused on driving growth in running, core performance sports and sports style in EMEA. As Executive Vice President, Gary will lead Marketing, Merchandising and Product across the region. With more than 20 years of marketing experience, Gary has a proven track record of driving business transformation and growth. An accomplished marketing executive, Gary is recognised as a thought leader in building strong global brands and developing innovative communications.
