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MAD Beauty unveils stationery division Mad Stuff
MAD Beauty has announced the launch of its stationery division Mad Stuff. Available from July, the launch sees MAD expand its license agreement for Vintage Kellogg’s following the success of its vintage Kellogg’s Bath and Beauty products. Launching with the Kellogg’s Decades collections, three new ranges of branded Vintage Kellogg’s stationery showcase classic Tony The Tiger, Coco Pops and Rice Krispies imagery from the 50’s and 70’s as well as the more upmarket Classic Collection. The ranges include erasers, notebooks, note pads, cases, key rings and air fresheners. The range is available from ASOS and for the full collection from July 1 available online at madbeauty.com.