Bright Light PR and MLPR announce merger
Fashion PR agencies MLPR and Bright Light PR, and their founders Marie Louise Pumfrey and Paige Mengers, have joined forces to merge as BRIGHT LIGHT. The new agency will be launching beauty and travel divisions, alongside their existing fashion and retail departments. Combined, Mengers and Pumfrey bring over 40 years of communications expertise to the new BRIGHT LIGHT agency which comprises of a team of ten, including a brand strategist, celebrity specialist, blogger adviser and PR and communications experts. Marie Louise Pumfrey comments: “We decided to drop PR out of our name as we offer so much more. We buy advertising space, we shoot campaigns and develop brand imagery for look books. We implement social media campaigns and organise celebrity ambassadors and placement. We set up designer collaborations and are experts in events, from boutique to high profile.” The head office is based in Hammersmith, with 2,500 ft² showroom and events space.