Hearst Magazines UK has announced the launch of Hearst Beauty Unbound, a unique multi-platform beauty takeover encompassing editorial and advertising across the entire portfolio in April 2015, hitting May issues. Hearst Beauty Unbound will boost beauty editorial across print, online, tablet and mobile. It will run across all of Hearst UK’s brands including Cosmopolitan, ELLE, Esquire, Good Housekeeping and Harper’s Bazaar, each creating their own unique beauty theme. Hearst Beauty Unbound will include video, social and print content tailored around luxury, millennial and anti-ageing beauty. This will be accompanied by a unique digital takeover across all Hearst brands, publishing original beauty content ‘on the hour every hour’.

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