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Affinitas Intimates & Parfait appoint PR
Fluorescent PR has been appointed to represent lingerie brands, Affinitas Intimates & Parfait. The PR campaign will focus on creating media awareness of the Affinitas Intimates & Parfait lingerie collections via celebrity seeding, collaborations and product placement. Fluorescent PR will also be working on PR imagery for the UK market. Affinitas Intimates offers lingerie ranging from sizes 30A to 38E at affordable prices. Sister brand Parfait, offers the full-busted woman an unrivalled fit with the focus on sizing options that range from 30D to 40G.