B. announces the launch of its first limited edition collection. The new summer limited editions feature an array of candy and pastel shades. The new collection consists of B. Complete Limited Edition Eyeshadow in Pop (£6.99) a palette which comprises three highly pigmented strong pastels and a creamy eyeshadow primer; and B. Stunning Vibrant Eye Shimmer in Tropic (£6.99) featuring a fresh minty green luxurious creamy formulation. The collection launches in selected Superdrug stores and at Superdrug.com in May 2014.

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