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Archant creates pan-London magazine brand with 16 local titles
Archant London, the capital’s largest publisher of local luxury magazines, has rebranded its established portfolio of 16 lifestyle titles to create one pan-London brand called ‘The Resident’. The established titles, including The Angel, Living North, The Grove and South West, will retain their local content, while adopting the Resident brand, chosen from the original The Resident title in Kensington and Chelsea, which is just celebrating its 20th anniversary. To coincide with the rebrand, the titles have had significant investment in design, editorial, production quality and in their digital platforms. All are now available at the Apple Newsstand and on all smart phones. Content includes neighbourhood news, a going out guide, homes and interiors, education, fashion, health and beauty, food and drink and travel. High profile contributors include leading food writer Tom Parker Bowles, and interiors expert Judith Wilson.
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