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The Perfume Society launches and appoints PR
The Dowal Walker Agency has been appointed to represent The Perfume Society, the world’s first subscription organisation and appreciation resource for perfume-lovers. Founded by former beauty and fragrance buyer at Harrods, Lorna McKay, who also set up the Liberty of London Perfumery and fragrance writer and Green & Black’s co-founder, Jo Fairley, The Perfume Society will feature events, workshops and online articles to improve knowledge and enjoyment of the fragrance world.