my-wardrobe.com announces new investment and restructuring

 

my-wardrobe.com has announced that it has secured significant new investment, completed a restructuring and is now set for growth. Private investors have provided the critical new funding to secure my-wardrobe.com’s future. Post the restructuring my-wardrobe.com continues to operate from its Nottingham base and retains its buying and merchandising teams in London. From a customer perspective it’s ‘business as usual’ as their shopping, delivery and customer service experience remains unchanged. The business now has a team in place, led by Andrew Curran, who is focused on driving profitability through digital marketing channels, coupled with plans for new and innovative shopping concepts all supported by the financial capital to deliver on the business plan. Over 200 womenswear brands are represented online including: Belstaff, Joseph, Marc by Marc Jacobs, MICHAEL Michael Kors, Burberry Brit and Red Valentino. The London Lab designers, after a successful debut season, will continue to be supported by my-wardrobe.com.