Swimwear label SUMARIE launches online concept store

 

London-based couture swimwear label SUMARIE launches online concept store. Following the opening of its boutique on Portobello Road in London, the online concept store aims to offer its swimwear and beach wear collections. With the addition of a new blog, the site will also offer the latest swimwear trends and forecasts, fashion edits and insider tips. The launch of the site coincides with the launch of the SUMARIE SS13 Mix & Match collection featuring swimwear separates. SUMARIE offers classic designs inspired by the 1960s French Riviera as well as on trend statement pieces, including bikinis, swimsuits, pareos, kaftans, beach bags and accessories. 

 

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