ZPR has announced a new client has joined its health and beauty roster. Launching in early 2020, MONPURE is a premium scalp and haircare brand created to help with issues like scalp dryness, hair thinning and hair loss. All formulas prioritise natural ingredients and are devoid or parabens, sulphates and silicones. MONPURE is the collective effort of leading scientists, beauty experts and dermatologists with a main focus on scalp health as the foundation for healthy hair.

Founded by beauty entrepreneur Natanel Bigger, MONPURE aims to create a new sector in the haircare market.

Website to be launched soon.