TI Media announces launch of The Caribou
TI Media, the UK publishing house that is home to titles including woman&home and Country Life, hasannounced the launch of a brand new travel product. The Caribou draws on the wealth of travel expertise and content already within the business to deliver, as the brand’s tagline says, ‘travel inspiration from those in the know’. Aimed at an ABC1 40+ audience with a female bias, The Caribou is made for people who love to travel by people who love to travel. Specialising in luxury, family and activity holidays, it provides inspiration to help its audience plan a trip that combines their biggest passions – be that sport, food and wine, walking or otherwise – with the best their destination has to offer, including the most stylish places to stay, the best places to eat and the must-do experiences.