Brandnation has been appointed by luxe accessories brand, Abbott Lyon, to deliver its creative brand campaigns into 2020. The brief is to deliver mass brand awareness to support the brand’s ambitious growth plans throughout Europe and North America. Brandnation will be delivering a digitally focused marketing plan that incorporates above the line creative, paid social, Influencer and PR alongside Abbott Lyon’s first ever Christmas campaign that will be focused around high-profile talent to create a groundswell of excitement around the brand. Abbott Lyon is a trend-led accessories brand sold online with a growing traction with celebs and influencers around the world.

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