boohooMAN.com announces collaboration with UK artist Den
Global online fashion retailer, boohooMAN.com, has announced an upcoming collaboration with 16 year old British artist Deno. As part of the collaboration, the break through musician will be the face of a limited edition capsule collection. In addition to fronting the range, Deno has worked alongside the brand’s design team to create an inclusive collection that embodies his style and appeals to men of all shapes and sizes, set to launch globally on boohooMAN.com on Friday 6th September.
The collection itself features a total of 30 styles spanning ready-to-wear and accessories. Inspired by Deno’s youthful style, the range consists of utility vests, matching sets, tracksuits, puffa jackets and printed tee’s, all available in a variety of colourways. Logos are key throughout with a mix of boohooMAN’s most recent designs and an exclusive target icon with the letter D in the middle located on a small selection of items. Available in sizes XS – 5XL, boohooMAN and Deno were keen to make the range as size inclusive as possible, allowing accessibility to a widespread audience of young men.