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UNIQLO announces collaboration with Blizzard Entertainment
Japanese global casual apparel retailer UNIQLO, has announced a collaboration with premier game developer and publisher Blizzard Entertainment for the launch of UNIQLO X Blizzard Entertainment Collection, as part of its UNIQLO Spring/Summer 2018 UT collection. Inspired by Blizzard’s critically-acclaimed games, including World of Warcraft, Overwatch, Hearthstone, Diablo III, StarCraft II, and Heroes of the Storm, this epic collection will be available for purchase starting June 16 at 311 Oxford street and June 18 through UNIQLO.com only.
An integral element of UNIQLO LifeWear, the UT collection aims to channel the world’s creativity, culture and art through T-shirts that inspire self-expression. This season, UNIQLO and Blizzard Entertainment have worked together to bring the artwork and characters of Blizzard’s beloved games to life through the UNIQLO X Blizzard Entertainment Collection.
