Fashion brand Boohoo has announced the launch of swimwear collection with Gemma Collins. The new collection will offer a swimwear and beachwear line. The campaign was photographed in Essex’s holiday hotspot, Marbella. The collection includes a selection of slogan swimsuits, maxi kaftans and relaxed knot tie shirts in luxurious fabrics and bold baroque prints. Gemma has rapidly become an aspirational figure within the fashion and beauty industry. Her vast social following of over 2 million across twitter and Instagram alone has allowed her to express her witty and fun loving nature. With the first GC x boohoo.com collaboration being a popular sensation Gemma, our brand ambassador is back and this time the collection encompasses all sizes from a UK 6–24. Available to shop from 23 May on www.boohoo.com.

www.boohoo.com