Fluorescent PR has been appointed to represent modernist fragrance, the unique fine fragrance house. The agency will devise and implement the PR, social media & digital promotion strategy for the modernist fragrance collection. The first fragrance in the collection is the modernist (RRP: £145). A striking combination of floral and fruit beguile, with deeper notes of frankincense, resins and timber. Two more fragrances will join the house later this year.

www.modernistfragrance.com