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    Wool and the Gang sponsors Matty Bovan for LFW AW18

    In celebration of its 10th anniversary, ​Wool and the Gang​ has announced sponsorship of ​Matty Bovan​’s first solo show at London Fashion Week in February. Wool and the Gang​ is the result of a joint desire with her co-founders to revolutionise the fashion industry by disrupting the traditional business model and empowering the brand’s community to produce fashion in their homes. Their unique ​Fashion In a Kit​ offering has gained them thousands of loyal fans worldwide. York-based, Matty Bovan​, 27, creates his own parallel world of post-apocalyptic utopianism. Knitted pieces are tough and shredded and the fabrications brutal. Raw-edged woven and knitted panels in various colours and textures meet at ‘off’ angles, causing ridges, spines and fins to rise out of the surface of the clothes. Championed by ​Katie Grand​, who is consultant stylist on his shows, he has worked with ​Marc Jacobs​ and ​Miu Miu​, and is a ​Senior Contributing Fashion Editor​ of ​LOVE Magazine​. He recently created exclusive colourways of his Autumn/Winter 2017 Collection for ​Matches Fashion​

    www.woolandthegang.com
    @woolandthegang
    www.mattybovan.com
    @mattybovan
    www.matchesfashion.com

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